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 NCM OVERVIEW



Welcome to National CineMedia.com, the definitive resource for cinema advertising and unique in-theatre events. Before we get in too deep about what we can do for you, we'd like to tell you a little about us.

National CineMedia (NCM) LLC operates the largest digital in-theatre network in North America through a venture of AMC Entertainment, Inc., Cinemark USA, Inc. (NYSE: CNK) and Regal Entertainment Group (NYSE: RGC), the three largest theatre operators in the U.S., along with additional Affiliate theatres. Our national theatre network includes over 17,000 screens in over 1,350 theatres in 47 states, reaching more than 700 million moviegoers annually.

You know the phrase, "…at a theater near you"? With 64% of US households within 10 miles of a NCM theatre, we're confident we can help you reach your audience no matter where they live. And for the larger masses, we cast a wide net with 72% of our screens within the Top 50 U.S. Markets, 82% of those theatres are located in A & B counties.

But National CineMedia offers much more than cinema advertising!

Our Digital Content Network ("DCN"), a proprietary system of digital and satellite technology, is the world's largest and most technologically advanced in-theatre network of its kind, making National CineMedia exceptionally capable of producing unique in-theatre events on a national scale.

Want to make your next corporate event memorable? Whether it's a single-site "Meeting and a Movie" or a CEO presentation broadcast live via satellite to a hundred locations, our CineMeetings & Events division delivers exciting business meetings and events in a great movie theatre setting.

National CineMedia has reinvented how music, arts & entertainment and sports fans see their favorite artists, performers and sporting events through NCM Fathom. Fathom's events are multicast through National CineMedia's exclusive, national Digital Content Network and shown in movie theatres across the United States.

Sources:
NCM Theatre List 3.20.08, U.S. Census Data, CAC Market Representation Summer 2007








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